ALWAYS FOCUSED ON OUR CLIENTS.
Our thinking is always based on having a holistic view of our clients. We look at your needs in relation to your sector and examine what they are today and how they will change over the coming years. In particular, we make sure that marketing and sales are aligned. With the digitalization of the customer journey, the old sales model has become obsolete, opening up the possibility of highly tailored, individual customer relationships. This is key.
Customer loyalty, increasing your market share and growing profits demand an integrated management strategy that constantly optimizes how you relate to your customers. To achieve this, you need a single IT architecture that allows you to be digital from top to bottom.
Berylls Mad Media puts the customer interface first – be that in sales, after sales or financial services.
THE INDIVIDUAL CUSTOMER JOURNEY.
FROM STRATEGY TO IMPLEMENTATION.
Every point of customer contact is critical. Get it wrong and the chances of securing a sale dimmish. Get is right, and sale and resales are more likely, helping to build a sustainable future.
Berylls Mad Media creates individual customer journeys by drawing on relevant data and establishing integrated processes and infrastructures – across all your divisions. The main goal is to create a highly tailored customer experience that optimizes conversion and profitability by delivering a relevant contextual offer.
And we practice what we preach. We treat each of our clients individually – from drawing up individual agile service blueprints and designing pilots to creating an integrated data- and performance-oriented marketing plan.
MARKETING TRANSFORMATION FOR A PREMIUM OEM.
BRINGING CUSTOMER JOURNEY TO LIFE.
Marketing starts with a clear business goal. Creation starts with data analysis. Activation of channels starts with an integrated journey design. Berylls Mad Media is building – together with selected partners – an Europe-wide powerhouse for a leading automobile manufacturer. Responsible for all digital channels including web and apps and ready for the digital distribution of vehicles and services of the future.
Therefore we introduce agile working methods along the complete value chain – from the creative briefing to the activation in CRM or media. Berylls is not only a visionary and a pulse generator but also an operational converter and change agent.
Experts from Berylls Mad Media have already successfully implemented digital marketing transformations for established companies in the automotive industry as well as for “new entrants”.