Waking up to the rise of China

Munich, February 2024

Waking up to the rise of China

Munich, February 2025
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hina’s automakers and suppliers are thriving at home and abroad: How can European suppliers prepare and benefit?

The European car industry finds itself confronted with Chinese competitors advancing at an incredible pace in their domestic market and simultaneously increasing their footprint in Europe.

Car industry trends and innovations are increasingly being led by China, the largest automotive market in the world with more than 24 million passenger cars sold annually. Whether or not these changes can have the intended impact depends on the commitment and capabilities of their people. This raises critical questions for top management: What talent to retain, how to encourage them to stay, and how to develop them to thrive?

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Waking up to the rise of China
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Authors
Dr. Jürgen Simon

Associate Partner

Dr. Xing Zhou

Partner & MD

Willy Wang

Associate Partner

Maximilian Pabst

Senior Vice President

Sema Poyraz

Project Manager

Joachim Gronki

Project Manager

Jakob Rüchardt

Senior Consultant