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{"id":36314,"date":"2021-02-17T09:38:16","date_gmt":"2021-02-17T08:38:16","guid":{"rendered":"https:\/\/www.berylls.com\/the-future-of-automotive-rd-lessons-for-oems-from-system-engineering\/"},"modified":"2023-10-31T16:08:59","modified_gmt":"2023-10-31T15:08:59","slug":"the-future-of-automotive-rd-lessons-for-oems-from-system-engineering","status":"publish","type":"post","link":"https:\/\/www.berylls.com\/en\/the-future-of-automotive-rd-lessons-for-oems-from-system-engineering\/","title":{"rendered":"The future of automotive R&#038;D: Lessons for OEMs from system engineering"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"36314\" class=\"elementor elementor-36314 elementor-24573\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5754e575 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"5754e575\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-22d9952a\" data-id=\"22d9952a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a22e859 elementor-hidden-mobile elementor-widget elementor-widget-kyl_post_header\" data-id=\"a22e859\" data-element_type=\"widget\" data-widget_type=\"kyl_post_header.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\n       <div class=\"kyl-cat_header\">\n           <div class=\"header-wrapper\" style=\"background-image:url('https:\/\/www.berylls.com\/wp-content\/uploads\/2023\/02\/Lessons-for-OEMs-from-Systems-Engineering-Header-V1-scaled.jpg')\">\n                <div class=\"text-wrapper container\">\n                    <div class=\"inner-wrapper\">\n\n                        <div class=\"pre-heading\">\n\n\t\t                    \n                        <\/div>\n\n\n                            <h1 class=\"heading\">The future of automotive R&#038;D: Lessons for OEMs from system engineering<\/h1>\n\n                        <span class=\"date\">Munich\/Detroit, October 2021<\/span>\n                    <\/div>\n                <\/div>\n           <\/div>\n       <\/div>\n        \t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ac6e803 elementor-hidden-desktop elementor-hidden-tablet elementor-widget elementor-widget-kyl_header_image\" data-id=\"ac6e803\" data-element_type=\"widget\" data-widget_type=\"kyl_header_image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\n        <div class=\"kyl-cat_header\">\n            <div class=\"header-wrapper\" style=\"background-image:url('https:\/\/www.berylls.com\/wp-content\/uploads\/2023\/02\/Lessons-for-OEMs-from-Systems-Engineering-Header-V1-scaled.jpg')\">\n                <div class=\"text-wrapper container\">\n                    <div class=\"inner-wrapper\">\n\n\t\t\t\t\t\t                            <p class=\"pre-heading\"><\/p>\n\t\t\t\t\t\t\n\t\t\t\t\t\t                            <h1 class=\"heading\"><h1><span style=\"color: #ffffff;\">The future of automotive R&D: Lessons for OEMs from system engineering<\/span><\/h1>\nMunich\/Detroit, October 2021<\/h1>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-62af956b sec-w-sidebar sec-w-content elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"62af956b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-19f1d3a col-content\" data-id=\"19f1d3a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a3f3c6b elementor-widget elementor-widget-menu-anchor\" data-id=\"a3f3c6b\" data-element_type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div id=\"intro\" class=\"elementor-menu-anchor\"><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3236e74 elementor-widget elementor-widget-kyl_introtext\" data-id=\"3236e74\" data-element_type=\"widget\" data-widget_type=\"kyl_introtext.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\n        <div class=\"kyl_blog_introtext\">\n\n\n            \n                <div class=\"introtext\">\n\n                                          <span class=\"first-letter\">W<\/span>\n                                          <p> ith cars becoming devices-on-wheels, traditional OEM R&amp;D organizations are reaching their limits. The component-focused organizations, that have at their core not changed since the mid-90s, are failing to tackle the complexity of modern, software-defined vehicles, as they were simply not set-up for this \u2013 but there is a tried and tested approach they can adopt.<\/p>\n\n                <\/div>\n\n            \n\n        <\/div>\n        \t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d07e91d elementor-widget elementor-widget-text-editor\" data-id=\"d07e91d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"wpb_text_column wpb_content_element \"><div class=\"wpb_wrapper\"><h6>With cars becoming devices-on-wheels, traditional OEM R&amp;D organizations are reaching their limits. The component-focused organizations, that have at their core not changed since the mid-90s, are failing to tackle the complexity of modern, software-defined vehicles, as they were simply not set-up for this \u2013 but there is a tried and tested approach they can adopt.<\/h6><h6>By following systems engineering principles and translating them into their organization, OEMs can reduce development and management efforts and increase the quality of the product.<\/h6><h6>Find out more on which approaches we recommend the R&amp;D organization of the future should take in our newest Berylls Insight\u00a0<strong>\u201cThe future of automotive R&amp;D: Lessons for OEMs from systems engineering\u201d.<\/strong><\/h6><\/div><\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-75211604 col-sidebar align-right\" data-id=\"75211604\" 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decoding=\"async\" class=\"image\" src=\"https:\/\/www.berylls.com\/wp-content\/uploads\/2023\/02\/Lessons-for-OEMs-from-Systems-Engineering-Header-V1-scaled.jpg\">\n            <div class=\"downloads-wrapper downloadarea\">\n                <div class=\"text\">The future of automotive R&D: Lessons for OEMs from system engineering<\/div>\n                <a class=\"download downloadpdf not_activated\" target=\"_blank\" data-href=\"https:\/\/www.berylls.com\/wp-content\/uploads\/2023\/10\/211006-BY_Insights_Systems-engineering-viewpoint_EN-2.pdf\"><span\n                            class=\"icon\"><\/span><span>DOWNLOAD<\/span><\/a>\n                <a  class=\"unlockbutton download hidden\" data-lity><span>Activate Download<\/span><\/a>\n                <div class=\"whitebox hidden\"><\/div>\n            <\/div>\n        <\/div>\n\n        <div class=\"kyl_popup\" style=\"display: none\">\n            <div class=\"container\">\n                <div class=\"close_popup\"><\/div>\n        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class=\"position\">CEO<\/p>\n                        <p class=\"email\">jan.burgard@berylls.com<\/p>\n                    <\/div>\n                    <div class=\"author-image-wrapper\">\n                        <div class=\"author-image\" style=\"background-image:url(https:\/\/www.berylls.com\/wp-content\/uploads\/2022\/05\/Wabe_Burgard-Jan.svg)\">\n                            <div class=\"hexTop\"><\/div>\n                            <div class=\"hexBottom\"><\/div>\n                        <\/div>\n                        <a class=\"author_linkedin\" href=\"https:\/\/de.linkedin.com\/in\/dr-jan-burgard-486600114\" target=\"_blank\"><\/a>\n                    <\/div>\n\n                <\/div>\n                                <div class=\"author\">\n                    <div class=\"author_infos\">\n                        <p class=\"name\">Timo Kronen<\/p>\n                        <p class=\"position\">Partner<\/p>\n                        <p class=\"email\">timo.kronen@berylls.com<\/p>\n                    <\/div>\n                    <div class=\"author-image-wrapper\">\n                        <div class=\"author-image\" style=\"background-image:url(https:\/\/www.berylls.com\/wp-content\/uploads\/2021\/12\/Timo-Kronen.png)\">\n                            <div class=\"hexTop\"><\/div>\n                            <div class=\"hexBottom\"><\/div>\n                        <\/div>\n                        <a class=\"author_linkedin\" href=\"https:\/\/de.linkedin.com\/in\/timokronen\" target=\"_blank\"><\/a>\n                    <\/div>\n\n                <\/div>\n                                <div class=\"author\">\n                    <div class=\"author_infos\">\n                        <p class=\"name\">Heiko Weber<\/p>\n                        <p class=\"position\"><\/p>\n                        <p class=\"email\">heiko.weber@berylls.com<\/p>\n                    <\/div>\n                    <div class=\"author-image-wrapper\">\n                        <div class=\"author-image\" style=\"background-image:url(https:\/\/www.berylls.com\/wp-content\/uploads\/2021\/12\/Heiko-Weber.png)\">\n                            <div class=\"hexTop\"><\/div>\n                            <div class=\"hexBottom\"><\/div>\n                        <\/div>\n                        <a class=\"author_linkedin\" href=\"https:\/\/vn.linkedin.com\/company\/berylls?trk=public_post_share-update_actor-text&original_referer=https%3A%2F%2Fwww.google.com%2F\" target=\"_blank\"><\/a>\n                    <\/div>\n\n                <\/div>\n                                <div class=\"author\">\n                    <div class=\"author_infos\">\n                        <p class=\"name\">Sebastian B\u00f6swald<\/p>\n                        <p class=\"position\">Associate Partner<\/p>\n                        <p class=\"email\">sebastian.boeswald@berylls.com<\/p>\n                    <\/div>\n                    <div class=\"author-image-wrapper\">\n                        <div class=\"author-image\" style=\"background-image:url(https:\/\/www.berylls.com\/wp-content\/uploads\/2023\/01\/Wabe_Boeswald-Sebastian.svg)\">\n                            <div class=\"hexTop\"><\/div>\n                            <div class=\"hexBottom\"><\/div>\n                        <\/div>\n                        <a class=\"author_linkedin\" href=\"https:\/\/de.linkedin.com\/in\/sebastian-b%C3%B6swald-97b684b8?trk=public_profile_browsemap\" target=\"_blank\"><\/a>\n                    <\/div>\n\n                <\/div>\n                \n                <!--\n                wp_list_authors(array(\n                    'show_fullname' => 1,\n                    'orderby'       => 'post_count',\n                    'order'         => 'DESC',\n                )); -->\n\n            <\/div>\n\n        <\/div>\n\n\n\n        \t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-aba4411 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"aba4411\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8b997d7\" data-id=\"8b997d7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-643229d elementor-widget elementor-widget-kyl2_blog_authors_slide_dynamic_sorting\" data-id=\"643229d\" data-element_type=\"widget\" data-widget_type=\"kyl2_blog_authors_slide_dynamic_sorting.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\n        <div class=\"kyl_blog-authors-slider\">\n            <div class=\"outer-wrapper\">\n\n                <div id=\"swiper-authors-slider\" class=\"swiper-container authors-swiper\">\n\t\t\t\t\t                    <div class=\"authors-wrapper swiper-wrapper \">\n\t\t\t\t\t\t                            <div class=\"author-item swiper-slide\">\n                                <div class=\"col-infos\">\n\t\t\t\t\t\t\t\t\t                                    <div class=\"author_infos\">\n                                        <p class=\"name\">Dr. Jan Burgard<\/p>\n<!--\t\t\t\t\t\t\t\t\t\t-->\n                                        <div class=\"text\"><p>Dr. Jan Burgard (1973) is CEO of Berylls Group, an international group of companies providing professional services to the automotive industry.<\/p>\n<p>His responsibilities include accelerating the transformation of luxury and premium OEMs, with a particular focus on digitalization, big data, connectivity and artificial intelligence. Dr. Jan Burgard is also responsible for the implementation of digital products at Berylls and is a proven expert for the Chinese market.<\/p>\n<p>Dr. Jan Burgard started his career at the investment bank MAN GROUP in New York. He developed a passion for the automotive industry during stopovers at an American consultancy and as manager at a German premium manufacturer. In October 2011, he became a founding partner of Berylls Strategy Advisors. The top management consultancy was the origin of today&#8217;s Group and continues to be the professional nucleus of the Group.<\/p>\n<p>After studying business administration and economics, he earned his doctorate with a thesis on virtual product development in the automotive industry.<\/p>\n<\/div>\n                                    <\/div>\n                                    <div class=\"link-wrapper\">\n                                        <a class=\"btn-white-orangebg\" target=\"_blank\" href=\"https:\/\/www.berylls.com\/en\/contact\/\">Contact us<\/a>\n                                        <a class=\"btn-orange-transbg\" target=\"_blank\" href=\"https:\/\/www.berylls.com\/about-us\/\">More about Berylls<\/a>\n                                    <\/div>\n                                <\/div>\n                                <div class=\"col-image\">\n                                    <img decoding=\"async\" src=\"https:\/\/www.berylls.com\/wp-content\/uploads\/2022\/06\/Jan-Burgard-1.png\" >\n                                <\/div>\n                            <\/div>\n\n\t\t\t\t\t\t                            <div class=\"author-item swiper-slide\">\n                                <div class=\"col-infos\">\n\t\t\t\t\t\t\t\t\t                                    <div class=\"author_infos\">\n                                        <p class=\"name\">Timo Kronen<\/p>\n<!--\t\t\t\t\t\t\t\t\t\t-->\n                                        <div class=\"text\"><p>Timo Kronen (1979) is partner at Berylls by AlixPartners (formerly Berylls Strategy Advisors) with focus on operations. He brings 19 years of industry and consulting experience in the automotive industry. His focus is on production, development and purchasing as well as supplier management. Some of his recent projects include:<br \/>\n\u2022 Restructuring of the Procurement Function (German Sports Car OEM)<br \/>\n\u2022 Supplier Task Force for a HV battery cell (German Premium OEM)<br \/>\n\u2022 Strategy Development for the Component Production (German Premium OEM)<br \/>\nBefore joining Berylls, Timo Kronen worked at PwC Strategy&amp;, Porsche Consulting Group and Dr. Ing. h.c. F. Porsche AG. He holds a diploma degree in industrial engineering from the Karlsruhe Institute of Technology (KIT).<\/p>\n<\/div>\n                                    <\/div>\n                                    <div class=\"link-wrapper\">\n                                        <a class=\"btn-white-orangebg\" target=\"_blank\" href=\"https:\/\/www.berylls.com\/en\/contact\/\">Contact us<\/a>\n                                        <a class=\"btn-orange-transbg\" target=\"_blank\" href=\"https:\/\/www.berylls.com\/about-us\/\">More about Berylls<\/a>\n                                    <\/div>\n                                <\/div>\n                                <div class=\"col-image\">\n                                    <img decoding=\"async\" src=\"https:\/\/www.berylls.com\/wp-content\/uploads\/2022\/07\/Kronen-Timo.png\" >\n                                <\/div>\n                            <\/div>\n\n\t\t\t\t\t\t                            <div class=\"author-item swiper-slide\">\n                                <div class=\"col-infos\">\n\t\t\t\t\t\t\t\t\t                                    <div class=\"author_infos\">\n                                        <p class=\"name\">Heiko Weber<\/p>\n<!--\t\t\t\t\t\t\t\t\t\t-->\n                                        <div class=\"text\"><p>Heiko Weber (1972), Partner at Berylls by AlixPartners (formerly Berylls Strategy Advisors), is an automotive expert in operations.<\/p>\n<p>He started his career at the former DaimlerChrysler AG, where he worked for seven years and was most recently responsible for quality assurance and production of an engine line. Since moving to Management Engineers in 2006, he has been contributing his experience and expertise to projects for automotive manufacturers as well as suppliers in development, purchasing, production and supply chain. Heiko Weber has extensive experience in the development of functional strategies in these areas and also possesses the operational management expertise to promptly catch critical situations in the supply chain through task force operations or to prevent them from occurring in the first place.<\/p>\n<p>As a partner of Management Engineers, he accompanied the firm&#8217;s integration first into Booz &amp; Co. and later into PwC Strategy&amp;, where he was most recently responsible for the European automotive business until 2020.<\/p>\n<p>Weber holds a degree in industrial engineering from the Technical University of Berlin and completed semesters abroad at Dublin City University in Marketing and Languages.<\/p>\n<\/div>\n                                    <\/div>\n                                    <div class=\"link-wrapper\">\n                                        <a class=\"btn-white-orangebg\" target=\"_blank\" href=\"https:\/\/www.berylls.com\/en\/contact\/\">Contact us<\/a>\n                                        <a class=\"btn-orange-transbg\" target=\"_blank\" href=\"https:\/\/www.berylls.com\/about-us\/\">More about Berylls<\/a>\n                                    <\/div>\n                                <\/div>\n                                <div class=\"col-image\">\n                                    <img decoding=\"async\" src=\"https:\/\/www.berylls.com\/wp-content\/uploads\/2022\/07\/Weber-Heiko.png\" >\n                                <\/div>\n                            <\/div>\n\n\t\t\t\t\t\t                            <div class=\"author-item swiper-slide\">\n                                <div class=\"col-infos\">\n\t\t\t\t\t\t\t\t\t                                    <div class=\"author_infos\">\n                                        <p class=\"name\">Sebastian B\u00f6swald<\/p>\n<!--\t\t\t\t\t\t\t\t\t\t-->\n                                        <div class=\"text\"><p>Sebastian B\u00f6swald (1991) joined Berylls by AlixPartners (formerly Berylls Strategy Advisors) in April 2021. He is an Associate Partner and an expert in both transformation and operations. Over the last decade, he has focused his work on strategy and organizational design, as well as on two megatrends shaping the automotive industry: software-defined vehicles and CASE (connected, autonomous, shared, and electrified mobility). In these fields, he has advised our global OEM clients as well as Tier-1 suppliers and tech companies.<\/p>\n<p>Prior to joining Berylls, he worked for PwC Strategy&amp; and started his career at BMW as a project manager for product strategy and digital charging services.<\/p>\n<p>He received a Bachelor of Science in Automotive Computer Science at the Technical University of Ingolstadt as well as a Master of Science in Management from the Technical University of Munich.<\/p>\n<\/div>\n                                    <\/div>\n                                    <div class=\"link-wrapper\">\n                                        <a class=\"btn-white-orangebg\" target=\"_blank\" href=\"https:\/\/www.berylls.com\/en\/contact\/\">Contact us<\/a>\n                                        <a class=\"btn-orange-transbg\" target=\"_blank\" href=\"https:\/\/www.berylls.com\/about-us\/\">More about Berylls<\/a>\n                                    <\/div>\n                                <\/div>\n                                <div class=\"col-image\">\n                                    <img decoding=\"async\" src=\"https:\/\/www.berylls.com\/wp-content\/uploads\/2023\/01\/Boeswald-Sebastian.png\" >\n                                <\/div>\n                            <\/div>\n\n\t\t\t\t\t\t                    <\/div>\n                    <div class=\"swiper-button-next\"><\/div>\n                    <div class=\"swiper-button-prev\"><\/div>\n\n                <\/div>\n\n\n            <\/div>\n\n\n        <\/div>\n\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>The future of automotive R&amp;D: Lessons for OEMs from system engineering Munich\/Detroit, October 2021 The future of automotive R&amp;D: Lessons for OEMs from system engineering Munich\/Detroit, October 2021 W ith cars becoming devices-on-wheels, traditional OEM R&amp;D organizations are reaching their limits. The component-focused organizations, that have at their core not changed since the mid-90s, are [&hellip;]<\/p>\n","protected":false},"author":22,"featured_media":24591,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[85],"tags":[],"class_list":["post-36314","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-featured-insights-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The future of automotive R&amp;D: Lessons for OEMs from system engineering - Berylls - making automobility viable<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.berylls.com\/en\/the-future-of-automotive-rd-lessons-for-oems-from-system-engineering\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The future of automotive R&amp;D: Lessons for OEMs from system engineering - Berylls - making automobility viable\" \/>\n<meta property=\"og:description\" content=\"The future of automotive R&amp;D: Lessons for OEMs from system engineering Munich\/Detroit, October 2021 The future of automotive R&amp;D: Lessons for OEMs from system engineering Munich\/Detroit, October 2021 W ith cars becoming devices-on-wheels, traditional OEM R&amp;D organizations are reaching their limits. The component-focused organizations, that have at their core not changed since the mid-90s, are [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.berylls.com\/en\/the-future-of-automotive-rd-lessons-for-oems-from-system-engineering\/\" \/>\n<meta property=\"og:site_name\" content=\"Berylls - making automobility viable\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/berylls.group\" \/>\n<meta property=\"article:published_time\" content=\"2021-02-17T08:38:16+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-31T15:08:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.berylls.com\/wp-content\/uploads\/2023\/02\/Lessons-for-OEMs-from-Systems-Engineering-Header-V1-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"849\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Alina-Sophie Ernst\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Alina-Sophie Ernst\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.berylls.com\/en\/the-future-of-automotive-rd-lessons-for-oems-from-system-engineering\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.berylls.com\/en\/the-future-of-automotive-rd-lessons-for-oems-from-system-engineering\/\"},\"author\":{\"name\":\"Alina-Sophie Ernst\",\"@id\":\"https:\/\/www.berylls.com\/#\/schema\/person\/3e1fdd141d3c2749a17d99a00fadf9e3\"},\"headline\":\"The future of automotive R&#038;D: Lessons for OEMs from system engineering\",\"datePublished\":\"2021-02-17T08:38:16+00:00\",\"dateModified\":\"2023-10-31T15:08:59+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.berylls.com\/en\/the-future-of-automotive-rd-lessons-for-oems-from-system-engineering\/\"},\"wordCount\":947,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.berylls.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.berylls.com\/en\/the-future-of-automotive-rd-lessons-for-oems-from-system-engineering\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.berylls.com\/wp-content\/uploads\/2023\/02\/Lessons-for-OEMs-from-Systems-Engineering-Header-V1-scaled.jpg\",\"articleSection\":[\"Featured Insights\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.berylls.com\/en\/the-future-of-automotive-rd-lessons-for-oems-from-system-engineering\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.berylls.com\/en\/the-future-of-automotive-rd-lessons-for-oems-from-system-engineering\/\",\"url\":\"https:\/\/www.berylls.com\/en\/the-future-of-automotive-rd-lessons-for-oems-from-system-engineering\/\",\"name\":\"The future of automotive R&D: Lessons for OEMs from system engineering - 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