{"id":36310,"date":"2021-12-08T12:19:34","date_gmt":"2021-12-08T11:19:34","guid":{"rendered":"https:\/\/www.berylls.com\/is-the-land-of-the-pickup-truck-ready-to-become-the-land-of-the-electric-vehicle\/"},"modified":"2025-08-13T11:13:29","modified_gmt":"2025-08-13T09:13:29","slug":"is-the-land-of-the-pickup-truck-ready-to-become-the-land-of-the-electric-vehicle","status":"publish","type":"post","link":"https:\/\/www.berylls.com\/en\/insights-en\/is-the-land-of-the-pickup-truck-ready-to-become-the-land-of-the-electric-vehicle\/","title":{"rendered":"Is the Land of the Pickup Truck Ready to Become the Land of the Electric Vehicle?"},"content":{"rendered":"\t\t
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Is the Land of the Pickup Truck Ready to Become the Land of the Electric Vehicle?<\/h1>\n\n Munich, December 2021<\/span>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n \t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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ccelerating EV adoption is now a US government priority, but will the battery production,\ncharging points and customer demand be there to make it happen?<\/p>\n\n <\/div>\n\n \n\n <\/div>\n \t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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After 11 months in office, President Biden has kick-started a long overdue drive to increase
electric vehicle (EV) adoption in the world’s largest economy. In contrast to his predecessor
in office, he has declared himself an advocate of e-mobility, saying electric vehicles are \u201ca
vision of the future that is now beginning to happen\u201d, and adding \u201cthere’s no turning back”.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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The bipartisan infrastructure bill signed into law last month covers $1.2 trillion of federal spending. However, only $7.5 billion of the total will be invested in expanding the country\u2019s charging infrastructure, compared with $110 billion for improving US roads and bridges.<\/p>

\u201cThere\u2019s a vision of the future that is now beginning to happen, a future of the automobile industry that is electric, [\u2026] The question is whether we\u2019ll lead or fall behind in the future.\u201d<\/em><\/strong><\/p>

Joe Biden | The New York Times<\/a><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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The Biden administration is also seeking to increase subsidies for battery electric vehicles (BEVs) to $12,500 per vehicle. However, that measure is part of the even larger $1.75 trillion Build Back Better act, which is still being debated in the Senate. The aim is to increase the share of BEVs and plug-in hybrid vehicles (PHEVs) among new car registrations to 50 per cent by 2030. This is a very ambitious target for the remainder of the decade, given the share of electric cars among new registrations in 2021 was 3 percent.

Far greater EV adoption is vital for the US to meet its emissions reductions targets, and the country is playing catch-up with China and Europe. We believe there are three elements that must be in place to enable change at scale, and they must happen simultaneously:<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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There must be a wide and attractive enough range of xEVs from different vehicle manufacturers to meet the various requirements of US buyers, from market- leading pickup trucks to affordable city runarounds.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\t\tLong transport times for battery cells increase the already high cost of batteries and pose the risk of supply bottlenecks. Building up local battery cell production in the US is a vital part of creating a successful EV market.\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\u201cRange anxiety\u201d is still putting customers off buying xEVs, and there will be no broad-based support for the market without sufficient public charging infrastructure right across the country.\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Building xEVs that people want to buy<\/h2>\nThe subsidy outlined in the Build Back Better act, for BEVs and PHEVs costing as much as $80,000 to be eligible for tax credits of up to $12,500, is intended to spur the necessary change among drivers. However, $4,500 of the tax credit is only available if the vehicle is made in the US by union labor. This bolsters the top three US manufacturers – General Motors, Ford and Chrysler (Stellantis) – and strengthens domestic production.\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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500,000<\/h5>\n

Charging Stations about to build nationwide across the u.s.<\/p><\/h5>\n <\/div>\n\n <\/div>\n <\/div>\n

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Skilled workers will be \u201cbuilding a nationwide network of 500,000 charging stations. Creating good-paying jobs by leading the world in the manufacturing and export of clean electric cars and trucks,\u201d Biden said in a speech in Pittsburgh. \u201cWe\u2019re going to provide tax incentives and point of sale rebates to help all American families afford clean vehicles of the future.\u201d<\/em><\/p>

Joe Biden | Forbes<\/a><\/p> <\/div>\n <\/div>\n <\/div>\n\n\n <\/div>\n \t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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We assume that the share of PHEVs and BEVs produced in the US will increase to 34% (3.6 million vehicles) of all vehicles made by 2025 and 49% (5.9 million vehicles) in 2030 to reach the targets mentioned above (see Chart 1).<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Insight download and author information\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Authors<\/h2> <\/div>\n \n
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ALEXANDER TIMMER<\/p>\n

Partner<\/p>\n

alexander.timmer@berylls.com<\/p>\n <\/div>\n

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Martin French<\/p>\n

Principal & MD (US)<\/p>\n

martin.french@berylls.com<\/p>\n <\/div>\n

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Dr. David Gutjahr<\/p>\n

Senior Associate<\/p>\n

david.gutjahr@berylls.com<\/p>\n <\/div>\n

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VALENTIN FROH<\/p>\n

Associate<\/p>\n

valentin.froh@berylls.com<\/p>\n <\/div>\n

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Chapter<\/h5>\n <\/div>\n
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1. Introduction<\/h5><\/a>\n <\/div>\n
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2. Building xEVs that people want to buy<\/h5><\/a>\n <\/div>\n
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3. Production capacity for battery cells<\/h5><\/a>\n <\/div>\n
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4. Charging infrastructure<\/h5><\/a>\n <\/div>\n <\/div>\n <\/div>\n\n
\n Current Chapter<\/span>\n
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