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{"id":36220,"date":"2023-06-05T15:34:31","date_gmt":"2023-06-05T13:34:31","guid":{"rendered":"https:\/\/www.berylls.com\/hungary-from-low-cost-high-profit-manufacturing-base-to-riskier-ev-production-center\/"},"modified":"2025-08-13T10:52:17","modified_gmt":"2025-08-13T08:52:17","slug":"hungary-from-low-cost-high-profit-manufacturing-base-to-riskier-ev-production-center","status":"publish","type":"post","link":"https:\/\/www.berylls.com\/en\/insights-en\/hungary-from-low-cost-high-profit-manufacturing-base-to-riskier-ev-production-center\/","title":{"rendered":"Hungary: from low-cost, high-profit manufacturing base to riskier EV production center"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"36220\" class=\"elementor elementor-36220 elementor-33364\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5754e575 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"5754e575\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-22d9952a\" data-id=\"22d9952a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a22e859 elementor-widget elementor-widget-kyl_post_header\" data-id=\"a22e859\" data-element_type=\"widget\" data-widget_type=\"kyl_post_header.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\n       <div class=\"kyl-cat_header\">\n           <div class=\"header-wrapper\" style=\"background-image:url('https:\/\/www.berylls.com\/wp-content\/uploads\/2023\/06\/Berylls-Hungary-location-assessment-Header-v1-scaled.jpg')\">\n                <div class=\"text-wrapper container\">\n                    <div class=\"inner-wrapper\">\n\n                        <div class=\"pre-heading\">\n\n\t\t                    \n                        <\/div>\n\n\n                            <h1 class=\"heading\">Hungary: from low-cost, high-profit manufacturing base to riskier EV production center<\/h1>\n\n                        <span class=\"date\">Munich, June 2023<\/span>\n                    <\/div>\n                <\/div>\n           <\/div>\n       <\/div>\n        \t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-62af956b sec-w-sidebar sec-w-content elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"62af956b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-4747341e col-content\" data-id=\"4747341e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-22bf8b0 elementor-widget elementor-widget-spacer\" data-id=\"22bf8b0\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-267700c0 show_progressbar elementor-widget elementor-widget-kyl_introtext\" data-id=\"267700c0\" data-element_type=\"widget\" data-widget_type=\"kyl_introtext.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\n        <div class=\"kyl_blog_introtext\">\n\n\n            \n                <div class=\"introtext\">\n\n                                          <span class=\"first-letter\">O<\/span>\n                                          <p> ur analysis shows Hungary remains a promising long-term bet for OEMs and suppliers - provided they conduct rigorous due diligence before investing <\/p>\n\n                <\/div>\n\n            \n\n        <\/div>\n        \t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fa5e1fb elementor-widget elementor-widget-menu-anchor\" data-id=\"fa5e1fb\" data-element_type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div id=\"intro\" class=\"elementor-menu-anchor\"><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f89ebc2 elementor-hidden-desktop elementor-hidden-tablet elementor-widget elementor-widget-spacer\" data-id=\"f89ebc2\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8362828 elementor-widget elementor-widget-text-editor\" data-id=\"8362828\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p style=\"font-weight: 400;\">Since the end of the Cold War, Hungary has proved an attractive manufacturing base for some of the world\u2019s leading automotive OEMs and suppliers. However, the selling points that first drew international companies to Hungary, such as a relatively low-cost workforce and proximity to western European markets, are no longer sufficient on their own to justify major investments by global players. Other factors that need to be considered range from Hungary\u2019s currently problematic relations with many other EU countries to a skills shortage in sectors that are critical to electric vehicles (EVs).<\/p><p style=\"font-weight: 400;\">We believe that Hungary will remain a significant location for international automotive companies as recent announcements and investment activities by Magna and Boysen proof. At the same time, OEMs and suppliers will need to make smart decisions that take into account Hungary\u2019s ability to serve as a cost-efficient manufacturing base as the transition to EVs accelerates.<\/p><p style=\"font-weight: 400;\">This location assessment analyses the advantages and possible risks of expanding or establishing manufacturing operations in the <span style=\"color: #000000;\">country. In all cases, OEMs and suppliers should aim to achieve the following goals when deciding whether to initiate or increase investments: \u00a0<\/span><\/p><ul><li><span style=\"color: #000000;\"><strong><em>Production flexibility: <\/em><\/strong>Manufacturers have had to respond rapidly and cost effectively to the external shock of the Ukraine war and resulting energy crisis<\/span><\/li><li><span style=\"color: #000000;\"><strong><em>Risk diversification:<\/em><\/strong> Continuing friction with the wider EU means businesses should avoid over-dependence on operations in Hungary<\/span><\/li><li><span style=\"color: #000000;\"><strong><em>Skills sufficiency:<\/em><\/strong> Companies should ensure through training programs and recruitment that the local workforce has world-class electric mobility capabilities<\/span><\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a950681 elementor-widget elementor-widget-text-editor\" data-id=\"a950681\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2 style=\"font-weight: 400;\"><strong>Hungary\u2019s automotive industry: a vibrant sector gearing up for electric mobility <\/strong><\/h2><p style=\"font-weight: 400;\">In 2021, Hungary\u2019s automotive industry included 491 companies with a combined workforce of 98,583 employees, according to data compiled by Germany Trade &amp; Invest (GTAI), part of Germany\u2019s economics ministry. Total production value reached \u20ac25bn, triple the equivalent figure in 2010, with around 90 percent of all vehicles exported, including 394,302 passenger cars.<\/p><p style=\"font-weight: 400;\">Hungary\u2019s car industry landscape includes a range of global OEMs and suppliers, led by German players, which have recently confirmed their commitment to Hungary with significant investment decisions. For example, <strong>BMW <\/strong>announced in November 2022 that it plans to invest more than \u20ac2bn over the next three years at its new plant in Debrecen, where it will produce around 150,000 next-generation \u201cNeue Klasse\u201d EVs annually, as well as high-voltage batteries for the vehicles.<\/p><p style=\"font-weight: 400;\">Meanwhile, <strong>Mercedes-Benz <\/strong>will spend more than \u20ac1bn between 2022 and 2025 at its Kecskem\u00e9t factory to develop two new EV platforms for more advanced, high-value vehicles; and in the same period, <strong>Audi<\/strong>will invest \u20ac301 million to increase production of electric motors at its factory in Gy\u00f6r, one of the world\u2019s largest engine plants. \u00a0<\/p><p style=\"font-weight: 400;\">It is not just major European automotive companies which are ramping up production in Hungary. In September 2022 <strong>NIO<\/strong>, one of China\u2019s \u201cBig Three\u201d EV manufacturers, announced plans to supply battery swap stations to its expanding European network from the company\u2019s first overseas plant at Biatorbagy, near Budapest, which will also serve as NIO\u2019s regional R&amp;D, maintenance and training center. \u00a0<\/p><p style=\"font-weight: 400;\">The common theme of all these spending programs is of course the global transition to electric mobility, which is also generating significant investment in Hungary by suppliers. \u00a0Hungary will have the world\u2019s fifth largest lithium-ion battery manufacturing capacity by 2025, according to research last year by S&amp;P Global, with China\u2019s <strong>CATL <\/strong>playing a prominent role. <strong>CATL <\/strong>plans to invest \u20ac7.34bn in an additional 100-gigawatt hour battery plant in Debrecen aimed at serving nearby customers\u2019 factories, including Mercedes-Benz, BMW, Stellantis and Volkswagen<em>. <\/em><\/p><p style=\"font-weight: 400;\">Other major international battery manufacturers with expansion plans in Hungary include <strong>Samsung SDI<\/strong>, which in late 2022 was discussing an additional plant in Hungary with BMW. \u00a0<\/p><p style=\"font-weight: 400;\">At the same time, global suppliers of other EV parts and technologies are making big bets on Hungary as a manufacturing and R&amp;D base, with German players once again in the forefront. For example, in September 2021 <strong>Schaeffler <\/strong>opened a new plant in the western city of Szombathely which only manufacturers electric mobility parts, with production scheduled to increase from 800,000 units in 2023 to 1.8 million units by 2029. Another illustration is <strong>Continental<\/strong>\u2019s Center for Deep Machine Learning in Budapest, opened in 2018, which focuses on research into artificial intelligence (AI) applications for automated driving systems.<\/p><p style=\"font-weight: 400;\">Just recently the Canadian Tier1 supplier <strong>Magna<\/strong> announced it\u2019s plans for a new plant in Vecs\u00e9s to deliver body and chassis parts to \u201ctwo German premium OEMs\u201d.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8a043c8 elementor-widget elementor-widget-text-editor\" data-id=\"8a043c8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2 style=\"font-weight: 400;\"><strong>Investing in Hungary \u2013 the positives and the negatives<\/strong><\/h2><p style=\"font-weight: 400;\">These are eye-catching investments, yet the full picture is more nuanced \u2013 for every \u201cgood news\u201d press release about a new plant or R&amp;D center in Hungary, there is often another company which has quietly decided that the country currently does not tick all the right boxes as a production base.<\/p><p style=\"font-weight: 400;\">Hungary already has a well-developed electric mobility industry ecosystem, as the examples we have highlighted demonstrate. Yet beyond this essential precondition, investors need to weigh up the main advantages and risks associated with investing in the country.<\/p><p style=\"font-weight: 400;\"><strong><em>The positives<\/em><\/strong><\/p><ul><li><span style=\"color: #000000;\"><strong><em>Low corporate tax: <\/em><\/strong>Hungary\u2019s current corporate tax rate of 9 percent is the lowest of any European country that is an OECD member, and less than one-third of Germany\u2019s rate of 29.9 percent. This huge differential is a key reason why Hungary has proved such an attractive destination for German OEMs and suppliers.<\/span><\/li><\/ul><p style=\"font-weight: 400;\"><span style=\"color: #000000;\"><strong>\u00a0<\/strong><\/span><\/p><ul><li><span style=\"color: #000000;\"><strong><em>Generous state subsidies:<\/em><\/strong> At a national and local level, Hungary\u2019s government is committed to providing targeted assistance to foreign investors in key industries, often at the outer limit of EU state aid rules. Schaeffler\u2019s recently opened plant at Szombathely is a typical illustration, receiving support worth around \u20ac14.9 million as a greenfield development.<\/span><\/li><\/ul><p style=\"font-weight: 400;\"><span style=\"color: #000000;\"><strong>\u00a0<\/strong><\/span><\/p><ul><li><span style=\"color: #000000;\"><strong><em>Relatively low-cost labor: <\/em><\/strong>According to recent data compiled by the EU, an hour\u2019s work in Hungary cost on average \u20ac10.40, compared with \u20ac37.90 in France and \u20ac37.20 in Germany. However, investors should also take note that Hungary\u2019s average hourly labor costs rose 16.6 percent in the third quarter of 2022, the steepest increase of any EU country. In addition, there is a large disparity in wages between West and East Hungary<\/span><\/li><\/ul><p>\u00a0<\/p><p style=\"font-weight: 400;\"><strong><em>The negatives <\/em><\/strong><\/p><ul><li style=\"font-weight: 400;\"><span style=\"color: #000000;\"><strong><em>Skills shortages: <\/em><\/strong>There is a dearth of highly qualified workers in Hungary, with some critics blaming the government\u2019s increasingly strict anti-migration policies. The problem is compounded by the ease with which employees can move to neighboring EU countries in search of better pay and conditions. For example, Hungary\u2019s metalworkers\u2019 union VASAS estimates that the country\u2019s automotive industry workers earn on average about one-quarter of the equivalent salary in Germany. As a result, there is currently hardly any qualified personnel available in western Hungary.<\/span><\/li><\/ul><p style=\"font-weight: 400;\"><span style=\"color: #000000;\"><strong><em>\u00a0<\/em><\/strong><\/span><\/p><ul><li><span style=\"color: #000000;\"><strong><em>Political tensions with the EU: <\/em><\/strong>Some analysts suggest that the various ongoing disputes between Budapest and Brussels could damage Hungary\u2019s attractiveness as a foreign investment destination, especially for EU-based companies. Within the automotive industry, investments in key electric mobility technologies could potentially be affected.<\/span><\/li><\/ul><p style=\"font-weight: 400;\"><span style=\"color: #000000;\"><strong><em>\u00a0<\/em><\/strong><\/span><\/p><ul><li><span style=\"color: #000000;\"><strong><em>Proximity to war in Ukraine: <\/em><\/strong>Regardless of the Hungarian government\u2019s equivocal position, there is no escaping the fact that, as a neighbor of Ukraine, the country is especially vulnerable to the war\u2019s economic impact. Automotive investors will need to bear in mind the consensus among military and strategic experts that the conflict is unlikely to end soon. And in the event of an end to the conflict in Ukraine&#8217;s favour, a possible &#8220;Marshall Plan&#8221; could lead to another shift of incentives for production re-location.<\/span><\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c98773d elementor-widget elementor-widget-text-editor\" data-id=\"c98773d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2 style=\"font-weight: 400;\"><strong>Modelling risk and revenue<\/strong><\/h2><p style=\"font-weight: 400;\">OEMs and suppliers that are considering whether to invest in Hungary for the first time, or expand their existing footprint there, can utilize our range of risk analysis and revenue scenario modelling tools for the country. For example, we have developed a dashboard for analyzing potential revenue scenarios when defining Hungary production footprints (see <em>Figure 1<\/em>).\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-46dc914 elementor-widget elementor-widget-text-editor\" data-id=\"46dc914\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p style=\"font-weight: 400;\"><em>Figure 1: Hungary revenue scenario dashboard for different production footprints<\/em><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a035d66 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"a035d66\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2fe5360 elementor-widget elementor-widget-text-editor\" data-id=\"2fe5360\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>REVENUE SCENARIO SPOTLIGHT HUNGARY DEEP DIVE CELL CONTACTING SYSTEMS<br \/><\/strong><br \/>[47\u00b030\u20190.0&#8243;N 19\u00b00\u20190.0&#8243;E, HUNGARY]\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-13123f8 elementor-widget elementor-widget-image\" data-id=\"13123f8\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.berylls.com\/wp-content\/uploads\/2023\/06\/2212-033_Slide-HU-Potential812-1.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"2212-033_Slide HU Potential[81]2\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MzMzODAsInVybCI6Imh0dHBzOlwvXC93d3cuYmVyeWxscy5jb21cL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjNcLzA2XC8yMjEyLTAzM19TbGlkZS1IVS1Qb3RlbnRpYWw4MTItMS5qcGcifQ%3D%3D\">\n\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"700\" height=\"326\" src=\"https:\/\/www.berylls.com\/wp-content\/uploads\/2023\/06\/2212-033_Slide-HU-Potential812-1.jpg\" class=\"attachment-large size-large wp-image-33380\" alt=\"\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8fa8087 elementor-widget elementor-widget-kyl_note\" data-id=\"8fa8087\" data-element_type=\"widget\" data-widget_type=\"kyl_note.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\n       <div class=\"kyl-note\">\n         <div class=\"inner-wrapper\">\n             <p>Source:\u00a0\u00a9 2022 Mapbox \u00a9 OpenSteetMap<\/p>         <\/div>\n       <\/div>\n\n\n        \t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0d8dee2 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"0d8dee2\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-85441df elementor-widget elementor-widget-text-editor\" data-id=\"85441df\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p style=\"font-weight: 400;\">Our dashboard enables companies to enter specific product data, relevant production platforms and selected timelines, in order to derive detailed sales planning scenarios based on customized revenue and profitability forecasts (see <em>Figure 2<\/em>).\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-24689d4 elementor-widget elementor-widget-text-editor\" data-id=\"24689d4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p style=\"font-weight: 400;\"><em>Figure 2: Example of revenue scenarios using the Hungary dashboard<\/em><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b00e3ad elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"b00e3ad\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1877439 elementor-widget elementor-widget-text-editor\" data-id=\"1877439\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>REVENUE SCENARIO SPOTLIGHT HUNGARY DEEP DIVE CELL CONTACTING SYSTEMS<\/strong><\/p>[47\u00b030\u20190.0&#8243;N 19\u00b00\u20190.0&#8243;E, HUNGARY]\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f44665a elementor-widget elementor-widget-image\" data-id=\"f44665a\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.berylls.com\/wp-content\/uploads\/2023\/06\/2212-033_Slide-HU-Potential81-1.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"2212-033_Slide HU Potential[81]\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MzMzNzgsInVybCI6Imh0dHBzOlwvXC93d3cuYmVyeWxscy5jb21cL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjNcLzA2XC8yMjEyLTAzM19TbGlkZS1IVS1Qb3RlbnRpYWw4MS0xLmpwZyJ9\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"696\" height=\"318\" src=\"https:\/\/www.berylls.com\/wp-content\/uploads\/2023\/06\/2212-033_Slide-HU-Potential81-1.jpg\" class=\"attachment-large size-large wp-image-33378\" alt=\"\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dbfe2a5 elementor-widget elementor-widget-kyl_note\" data-id=\"dbfe2a5\" data-element_type=\"widget\" data-widget_type=\"kyl_note.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\n       <div class=\"kyl-note\">\n         <div class=\"inner-wrapper\">\n             <p>Source: Berylls Strategy Advisors\u00a0<\/p>         <\/div>\n       <\/div>\n\n\n        \t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1d3548a elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"1d3548a\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-50b447a elementor-widget elementor-widget-text-editor\" data-id=\"50b447a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2 style=\"font-weight: 400;\"><strong>Berylls\u2019 overview: The outlook for Hungary\u2019s automotive industry<\/strong><\/h2><p style=\"font-weight: 400;\">In the automotive industry, as in other sectors, Hungary continues to benefit from the exodus of production capacity from western to eastern Europe, which was triggered by the end of the Cold War. Yet this is no longer a straightforward story of companies seeking a nearby source of relatively cheap, reasonably skilled labor. The world has moved on, and so has the industry, from the age of fossil fuel vehicles toward the era of electric mobility.<\/p><p style=\"font-weight: 400;\">In this context, we believe that Hungary merits both close attention by OEMs and suppliers considering major manufacturing investments, and rigorous, comprehensive due diligence. Like its language, the country itself is not easy for foreign investors to understand. Yet with sufficient research, Hungary remains a viable, long-term base for international automotive players.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f870f30 elementor-widget elementor-widget-spacer\" data-id=\"f870f30\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-75211604 col-sidebar align-right\" data-id=\"75211604\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d973868 visually-hidden elementor-widget elementor-widget-heading\" data-id=\"d973868\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Insight download and author information\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6e0ce83 elementor-widget elementor-widget-spacer\" data-id=\"6e0ce83\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75558ee9 elementor-widget elementor-widget-kyl_ist_authors\" data-id=\"75558ee9\" data-element_type=\"widget\" data-widget_type=\"kyl_ist_authors.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\n        <div class=\"kyl_list-authors\">\n            <div class=\"author-wrapper\">\n                                    <div class=\"title\">\n<!--                        <h3 class=\"heading\">--><!--<\/h3>-->\n\t                    <h2 class=\"heading\">Authors<\/h2>                    <\/div>\n                \n                                <div class=\"author\">\n                    <div class=\"author_infos\">\n                        <p class=\"name\">Dr. Alexander Timmer<\/p>\n                        <p class=\"position\">Partner<\/p>\n                        <p class=\"email\">alexander.timmer@berylls.com<\/p>\n                    <\/div>\n                    <div class=\"author-image-wrapper\">\n                        <div class=\"author-image\" style=\"background-image:url(https:\/\/www.berylls.com\/wp-content\/uploads\/2022\/09\/Wabe_Timmer-Alexander.svg)\">\n                            <div class=\"hexTop\"><\/div>\n                            <div class=\"hexBottom\"><\/div>\n                        <\/div>\n                        <a class=\"author_linkedin\" href=\"https:\/\/www.linkedin.com\/in\/alexander-timmer-571775b8\/\" target=\"_blank\"><\/a>\n                    <\/div>\n\n                <\/div>\n                                <div class=\"author\">\n                    <div class=\"author_infos\">\n                        <p class=\"name\">Felix Scheb<\/p>\n                        <p class=\"position\">Project Manager<\/p>\n                        <p class=\"email\">felix.scheb@berylls.com<\/p>\n                    <\/div>\n                    <div class=\"author-image-wrapper\">\n                        <div class=\"author-image\" style=\"background-image:url(https:\/\/www.berylls.com\/wp-content\/uploads\/2023\/05\/Wabe_SchebFelix.svg)\">\n                            <div class=\"hexTop\"><\/div>\n                            <div class=\"hexBottom\"><\/div>\n                        <\/div>\n                        <a class=\"author_linkedin\" href=\"https:\/\/www.linkedin.com\/in\/felix-scheb-1250b0b4\/\" target=\"_blank\"><\/a>\n                    <\/div>\n\n                <\/div>\n                                <div class=\"author\">\n                    <div class=\"author_infos\">\n                        <p class=\"name\">Eren Duygun<\/p>\n                        <p class=\"position\">Senior Consultant<\/p>\n                        <p class=\"email\">eren.duygun@berylls.com<\/p>\n                    <\/div>\n                    <div class=\"author-image-wrapper\">\n                        <div class=\"author-image\" style=\"background-image:url(https:\/\/www.berylls.com\/wp-content\/uploads\/2022\/06\/Wabe_Duygun-Eren.svg)\">\n                            <div class=\"hexTop\"><\/div>\n                            <div class=\"hexBottom\"><\/div>\n                        <\/div>\n                        <a class=\"author_linkedin\" href=\"https:\/\/www.linkedin.com\/in\/eren-duygun-4b0066191\/\" target=\"_blank\"><\/a>\n                    <\/div>\n\n                <\/div>\n                \n                <!--\n                wp_list_authors(array(\n                    'show_fullname' => 1,\n                    'orderby'       => 'post_count',\n                    'order'         => 'DESC',\n                )); -->\n\n            <\/div>\n\n        <\/div>\n\n\n\n        \t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7b9e6c5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7b9e6c5\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9480bfe\" data-id=\"9480bfe\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2d18a18 elementor-widget elementor-widget-kyl2_blog_authors_slide_dynamic_sorting\" data-id=\"2d18a18\" data-element_type=\"widget\" data-widget_type=\"kyl2_blog_authors_slide_dynamic_sorting.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\n        <div class=\"kyl_blog-authors-slider\">\n            <div class=\"outer-wrapper\">\n\n                <div id=\"swiper-authors-slider\" class=\"swiper-container authors-swiper\">\n\t\t\t\t\t                    <div class=\"authors-wrapper swiper-wrapper disabled\">\n\t\t\t\t\t\t                            <div class=\"author-item swiper-slide\">\n                                <div class=\"col-infos\">\n\t\t\t\t\t\t\t\t\t                                    <div class=\"author_infos\">\n                                        <p class=\"name\">Dr. Alexander Timmer<\/p>\n<!--\t\t\t\t\t\t\t\t\t\t-->\n                                        <div class=\"text\"><p>Dr. Alexander Timmer (1981) joined Berylls by AlixPartners (formerly Berylls Strategy Advisors), an international strategy consultancy specializing in the automotive industry, as a partner in May 2021. He is an expert in market entry and growth strategies, M&amp;A and can look back on many years of experience in the operations environment. Dr. Alexander Timmer has been advising automotive manufacturers and suppliers in a global context since 2012. He has in-depth expert knowledge in the areas of portfolio planning, development and production. His other areas of expertise include digitalization and the complex of topics surrounding electromobility.<br \/>\nPrior to joining Berylls Strategy Advisors, he worked for Booz &amp; Company and PwC Strategy&amp;, among others, as a member of the management team in North America, Asia and Europe.<br \/>\nAfter studying mechanical engineering at RWTH Aachen University and Chalmers University in Gothenburg, he earned his doctorate in manufacturing technologies at the Machine Tool Laboratory of RWTH Aachen University.<\/p>\n<\/div>\n                                    <\/div>\n                                    <div class=\"link-wrapper\">\n                                        <a class=\"btn-white-orangebg\" target=\"_blank\" href=\"\/en\/contact\/\">Contact us<\/a>\n                                        <a class=\"btn-orange-transbg\" target=\"_blank\" href=\"\/en\/about-us\/\">More about Berylls<\/a>\n                                    <\/div>\n                                <\/div>\n                                <div class=\"col-image\">\n                                    <img decoding=\"async\" src=\"https:\/\/www.berylls.com\/wp-content\/uploads\/2022\/06\/Timmer-Alexander.png\" >\n                                <\/div>\n                            <\/div>\n\n\t\t\t\t\t\t                    <\/div>\n                    <div class=\"swiper-button-next\"><\/div>\n                    <div class=\"swiper-button-prev\"><\/div>\n\n                <\/div>\n\n\n            <\/div>\n\n\n        <\/div>\n\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Hungary: from low-cost, high-profit manufacturing base to riskier EV production center Munich, June 2023 O ur analysis shows Hungary remains a promising long-term bet for OEMs and suppliers &#8211; provided they conduct rigorous due diligence before investing Since the end of the Cold War, Hungary has proved an attractive manufacturing base for some of the [&hellip;]<\/p>\n","protected":false},"author":22,"featured_media":33410,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[85],"tags":[],"class_list":["post-36220","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-insights-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - 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